Local business owner Jessika Phillips joins Forbes Agency Council
Jessika Phillips, owner of NOW Marketing Group, has been selected to be a member of the Forbes Agency Council, an invitation-only organization for executives that have worked with or founded an organization with a minimum of $1 million annual revenue and/or $1 million in financing.
Forbes Agency Council members are successful executives from best-in-class public relations, media strategy, creative and advertising agencies. Impactful in their industries, each new professional is a fantastic addition to the group.
It’s icing on the cake for Phillips, who has always been a professional spit-fire.
As a youngster, she was lead to inspire others to make a difference in the world. At the age of 9, she purchased her first book “101 Ways to Save the Planet,” inspiring her to write a petition to reduce the use of styrofoam at local fast food restaurants.
Her passion for thinking BIG and leading others, prompted her to a join her high school’s local DECA chapter. She served as the chapter’s Vice President and learned about the foundations of business and marketing at a young age. This organization helped her experience the benefits of competition, teamwork and helped set the stage for bigger things she had yet to dream of.
Fueled with ambition, upon graduation she was employed by a “numbers-focused” employer. While her peers were driven by quotas, they ultimately were having impersonal client interactions.
That’s when she took matters into her own hands and embarked on a mission to return relationships to the forefront of business marketing.
In 2010 with only a laptop and a vision, Phillips started NOW Marketing Group.
Six years later, the company has grown to become a certified and recognized inbound partner, working with hundreds of clients across the US and internationally. Phillips’ outspoken dedication to Relationship Marketing has also made her a highly-sought after speaker at local, regional, and national marketing conferences.
She has been featured in Social Media Examiner for creative uses of social media in healthcare and insurance industries, TabSite for creative uses of social media in a non-traditional industry, MPI magazine for internet marketing within non-traditional industries, Half-Time Mike Podcast for Relationship Marketing Strategies, to name a few.
“Relationships will always be more powerful than marketing,” she said.
Phillips also wants to share her knowledge with the local community.
In 2012, she started Social Media Week Lima, growing it from a small online conference to a jam-packed two-day conference with speakers arriving from around the United States.
The conference serves to help businesses grow using the power of social media by putting the power into their hands.
“Our focus has always been to offer attendees the best value, so they can keep up with what’s happening in social media marketing — without needing to drive far from home,” said Phillips. “We believe that everyone should be able to harness the power of relationship marketing through social media, and that’s why we started the conference.”
Phillips uses the “know, like and trust,” base to connect with Buyer Personas. She founded The Relationship Marketing System, an online membership site that provides videos articles and worksheets to help businesses learn the art of growing repeat referral business, with “know, like and trust” in mind.
She teaches comprehensive Relationship Marketing and hosts weekly blab-casts #MagnetMarketers and Relationships ROI which focuses on becoming a magnet vs. a bullhorn while growing relationships and ROI in business.